Thursday, June 08, 2006 #

Special Report: Sultans of Sammys Strive to Build Their Brands

SAMMY (Sales and Marketing) Award winners say the competition is getting fierce, as more and more companies step up to the plate and take a swing at creating a brand image, boosting name recognition and increasing sales with consistency in their marketing campaigns. Some thank the SAMMYs program for helping to raise the bar.
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